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CHARLOTTESVILLE, VA - Failing to obey a stop sign is more than illegal, it can be down right dangerous. So to learn if more visible stop signs can make the difference between coming to a complete stop and "blowing through," the Virginia Department of Transportation (VDOT) and its research arm, the Virginia Transportation Research Council (VTRC), will be testing a very conspicuous stop sign to find out if it can help drivers make that full stop at an intersection.
The flashing stop sign will be identical to standard 48-inch by 48-inch oversized signs except that it will have very bright red flashing LEDs (light-emitting diodes) at each corner. The hope is that these bright flashing lights will send a stronger message to drivers northbound on Route 151 obey the upcoming stop sign. The researchers are using traffic counters on the road and conducting visual surveys to determine, before and after the sign's installation, whether this more conspicuous stop sign significantly affects driver compliance at the intersection. A similar study conducted in 2003 by the Texas Transportation Institute (accessible at http://tti.tamu.edu/documents/4271-1.pdf ) found that flashing stop signs tested at two sites reduced the number of vehicles "not fully stopping" by nearly 29 percent. That study also reported a 53 percent reduction in "blow-throughs" (not stopping at all). In selecting this intersection for the pilot project, VDOT traffic engineers noted that drivers continually fail to comply with the regular stop sign. Additionally, drivers approach the intersection with U.S. 250 at a high speed - Route 151 has a 55 mph speed limit - the northbound lane is on a vertical and horizontal curve with limited sight distance, and motorists approaching the intersection may be complacent because of the lack of other stops signs along the road. To inform drivers of the impending stop, VDOT also has installed two sets of "Stop Ahead" signs along the road and two sets of rumble strips to slow the drivers. "While the Federal Highway Administration has approved using flashing stop signs throughout the nation, they have never been installed in Virginia," said Ken Lantz, one of the VTRC scientists conducting the project. "In addition to testing the sign's effectiveness on driver behavior, this pilot project will also help VDOT and the Research Council decide if this type of stop sign should be used more frequently in Virginia."
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